Restaurant CRM system design
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Gingo

Gingo – Admin Panel For Restaurant Owners

Empowering restaurants through design. Gingo's user-friendly admin panel simplifies order management and data analysis, propeling restaurants towards operational excellence.

Restaurant CRM design

Challenges and solutions

Problem

The client approached us with the vision of creating a platform with accessible functionality and simple interfaces. Our task was to bring this vision to life by developing an admin panel that allows users to easily and quickly structure orders and streamline the process of delivering delicious dishes to customers.

Solution

Focusing on operational efficiency, we developed a web application that allows users to easily organize the process of taking orders and delivering fresh dishes to customers. The solution also offers capabilities for tracking revenue performance and updating the menu based on analytical insights.

Visual design

To achieve a polished and intuitive visual design, we balanced professionalism with visual appeal by selecting a complementary color palette. We ensured a clear and modern text presentation with Poppins typography. Furthermore, we enhanced navigability and user engagement by designing custom icons that seamlessly integrate with the overall visual theme, contributing to an intuitive and cohesive user experience.

Gingo admin panel typographyAn example of using the Gingo typographyGingo admin panel color paletteGingo admin panel icons set

Scope of work

Research & Discovery

Our design process began with a comprehensive understanding of the client's vision and the specific needs of the HoReCa industry. This involved in-depth discussions about the client's desired functionalities and operational challenges. At this stage, we also conducted thorough competitor research to identify existing solutions and potential gaps in the market. Additionally, we performed a detailed audience analysis to understand the user personas within a restaurant setting, focusing on both staff roles and their interaction with the platform.

Wireframing

Following the research phase, we translated the gathered information into a series of user-centered wireframes. These wireframes ranged from the core order management dashboard to the analytics dashboard, focusing on intuitive navigation and efficient workflows. Through multiple iterations, we ensured the wireframes effectively addressed the client's requirements and facilitated a seamless user experience for restaurant staff.

UI Design

With a clear understanding of user needs established through wireframing, we transitioned to the UI design phase. At this stage, we translated the UX into UI by carefully selecting a color scheme, typography, and creating custom icons. Our aim was to enhance user interaction while maintaining a professional and engaging look. We ensured the platform was both functional and aesthetically pleasing, focusing on intuitive and easy-to-navigate interface elements to improve the overall user experience.

Adaptive Design

Recognizing the diverse range of devices used within the HoReCa industry, we implemented a responsive and adaptive design approach. This ensures that Gingo's admin panel seamlessly adapts to various screen sizes, from desktops in back-office environments to tablets used for order management on the restaurant floor. This adaptability guarantees an optimal user experience for staff regardless of the device they choose to use.

Clickable Prototype

To bridge the gap between design vision and real-world application, we developed a fully interactive and clickable prototype of the admin panel. This prototype allowed the client to experience the platform firsthand, simulating real-life workflows and user interactions. Based on the client's valuable feedback, we made necessary adjustments and optimizations until the final design perfectly met all his needs and addressed any identified usability concerns.

UX/UI Design

To ensure a seamless user experience, we created several wireframes that outlined the core functionalities of the platform. These wireframes served as a strategic blueprint, illustrating the process from order management to detailed analytics.

Gingo admin panel dashboard feature
Gingo admin panel orders management feature
Gingo admin panel reviews feature
Gingo admin panel orders analytics feature
UI design of the Gingo admin panel main dashboardUI design of the Gingo admin panel orders dashboardUI design of the Gingo admin panel order details screenUI design of the Gingo admin panel orders screenUI design of the Gingo admin panel analytics screenUI design of the Gingo admin panel reviews screen

What clients say about us

What teams say about working with us — from early-stage startups to growing global companies.

“DreamX delivered outcomes beyond expectations and needs, making them a highly commendable partner in this field. The team outstandingly managed the entire workflow and communication, ensuring success. Above all, their skills were the most crucial part of the collaboration.”

Kevin Kocian
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Kevin Kocian

CEO, Greek Time Corp

DreamX is still working on the project's launch, but the client was very happy with what they delivered so far. The client was impressed with how they understood the requirements quickly and filled the blanks using their best judgment. They also showcased smooth communication and simple workflow.”

Alexis Haim
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Alexis Haim

CTO, ProrTexx

“DreamX delivered high-quality UX designs, enabling the client to launch their product. Their flexible team completed the tasks promptly. They also communicated directly with the client via email and messaging apps to facilitate effective collaboration.”

Bridger Ammar
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Bridger Ammar

CEO, Holistic Intelligence for Global Good

“DreamX successfully created the designs in Figma. A pragmatic and excellent partner, they effectively managed the workflow and communication.”

Federico Castorina
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Federico Castorina

CEO, Pladri

“DreamX delivered great work, completing and submitting all deliverables on time. The team incorporated the client's feedback into their outputs, which resulted in higher website traffic and user engagement. Moreover, their resources were decisive and client-centric, resulting in a smooth engagement.”

Travis Franklin
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Travis Franklin

Director of Marketing, Mediafy Digital

“DreamX delivered a clean layout with intuitive navigation, high readability, and responsive design, ensuring a consistent, seamless UX for both iOS and Android. The team delivered on time and communicated clearly. Their receptiveness to feedback and quick issue resolution exceeded expectations.”

Alexander Kashubin
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Alexander Kashubin

CEO, Moneta LLC

“Thanks to DreamX, the client gained a well-organized Figma file, which their internal development staff used. This helped minimize errors and ensured a streamlined workflow. The team managed the project efficiently and completed tasks on time. Their members were attentive to the client's needs.”

Lucian Tonu
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Lucian Tonu

BDM, Sysbu

“DreamX delivered a Figma file with all necessary design assets. The team's project management was outstanding since they adhered to deadlines, were responsive to the client's needs, and quickly addressed any concerns. The team's clear and consistent updates made the process smooth and efficient.”

Maksym Horobets
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Maksym Horobets

Founder & CEO, Sparrow Solution Partners

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