A powerful CRM for hotel administration to automate booking operations and enable targeted marketing. The platform gathers and analyzes guest information to create memorable experiences and enhance guest loyalty and hotel overall efficiency.
E-Hotel
E–Hotel – Hotel CRM
Challenges and solutions
Problem
The client needed a guest management platform that would unify guest contacts, communication history, and detailed information about each room and amenity. Our team had to design a custom CRM that would go beyond basic guest management. It had to streamline repetitive tasks like sending pre-arrival emails, managing housekeeping requests and arranging customers and rooms into easily manageable bases.
Solution
Our design team created an intuitive CRM with a central dashboard that provides a real-time snapshot of guest information, interaction history, and room details. The platform consists of modules for guest profiles, communication channels, and room management. Each module seamlessly integrates with the others and provides a unified hub for flawless staff performance. E-Hotel CRM allows staff to focus on the interaction with guests while the platform handles the behind-the-scenes operations.
Visual design
We aimed to use colors and fonts to turn E-Hotel into a pleasing working platform where nothing distracts hotel staff from performing their routine duties. The cool green base colors create a calming and focused environment. They promote efficiency and clear decision-making. Slight touches of red and yellow add bursts of energy, helping users stay motivated and engaged throughout their workday.
Scope of work
Research & Discovery
To understand the essence of hotel operations, we tried to see things from the hotel staff's perspective. We interviewed personnel to learn their daily struggles. Moreover, we also analyzed guest behavior to discover how they interact with the hotel before, during, and after their stay. The study of competitors' CRMs helped us identify the strong and weak sides of guest relationship management. This comprehensive research provided us with precious insights for the creation of a user-centric platform that equally addresses both staff needs and guest expectations.
Wireframing
Based on these findings we created fundamental layouts – wireframes. These are so-called blueprints that define the core functionalities and information architecture of E-Hotel. We crafted digital mockups that visualized the platform's layout, screens and key element arrangement. Wireframes helped us visualize the flow of guest information, from booking to post-stay feedback. Based on it, our designers worked out comprehensive dashboards with easy access to crucial details like guest profiles, room availability, and communication history. This stage helped us polish the platform's usability.
UI Design
Having the core structure in hand, we moved on to the visual elements. We focused on crafting a user-friendly and aesthetically pleasing interface. But UI design steps far beyond pure aesthetics – it prioritizes clarity and ease of use. Our designers created intuitive menus, well-organized dashboards, and automated data entry fields. E-Hotel offers comprehensive guest profiles that display key information at a glance and simple housekeeping request forms that automate the process. Hotel staff can quickly check room status, respond to guest inquiries or send a personalized offer – all routine operations are conveniently performed within one CRM.
Adaptive Design
The hotel staff has to solve endless issues across locations. One of our tasks was to ensure the platform functions flawlessly on any screen size, from desktops to smartphones. With E-Hotel, a hotel manager can access the necessary information from anywhere. The solution empowers staff to operate efficiently from anywhere, from managing reservations from the front desk to coordinating housekeeping requests on the go. Adaptive design is a key to customer loyalty.
Clickable Prototype
Before finalizing the E-Hotel design, we created a clickable prototype to test user navigation. It is like a digital mockup that demonstrates the main capabilities of the software. In simple words, it is a demo testing of a CRM. The clickable screens allowed our client to interact with core features and see how the staff can quickly access guest information, manage room reservations, and personalize guest experiences. This collaborative testing with the client armed us with precious feedback to enhance the user experience in the final product.
UX/UI Design
To help our client better understand the CRM structure, we presented a set of basic wireframes. These screens demonstrated all key functions the hotel personnel can perform within the CRM. The screens showed the main dashboard, guest base, concierge service, room list with details and guest reviews. These wireframes showed a full cycle of what E-Hotel offers.
What clients say about us
What teams say about working with us — from early-stage startups to growing global companies.
“DreamX delivered outcomes beyond expectations and needs, making them a highly commendable partner in this field. The team outstandingly managed the entire workflow and communication, ensuring success. Above all, their skills were the most crucial part of the collaboration.”
DreamX is still working on the project's launch, but the client was very happy with what they delivered so far. The client was impressed with how they understood the requirements quickly and filled the blanks using their best judgment. They also showcased smooth communication and simple workflow.”
“DreamX delivered high-quality UX designs, enabling the client to launch their product. Their flexible team completed the tasks promptly. They also communicated directly with the client via email and messaging apps to facilitate effective collaboration.”
“DreamX successfully created the designs in Figma. A pragmatic and excellent partner, they effectively managed the workflow and communication.”
“DreamX delivered great work, completing and submitting all deliverables on time. The team incorporated the client's feedback into their outputs, which resulted in higher website traffic and user engagement. Moreover, their resources were decisive and client-centric, resulting in a smooth engagement.”
“DreamX delivered a clean layout with intuitive navigation, high readability, and responsive design, ensuring a consistent, seamless UX for both iOS and Android. The team delivered on time and communicated clearly. Their receptiveness to feedback and quick issue resolution exceeded expectations.”
“Thanks to DreamX, the client gained a well-organized Figma file, which their internal development staff used. This helped minimize errors and ensured a streamlined workflow. The team managed the project efficiently and completed tasks on time. Their members were attentive to the client's needs.”
“DreamX delivered a Figma file with all necessary design assets. The team's project management was outstanding since they adhered to deadlines, were responsive to the client's needs, and quickly addressed any concerns. The team's clear and consistent updates made the process smooth and efficient.”
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